03/12/2025

CAP in via Carlo Alberto

Here we are to share another important milestone: CAPita is officially for sale in its first partner store!

Starting today, you can find us at Via Carlo Alberto 55, inside the Bulthaup Carlo Alberto store.

Bulthaup is a benchmark for those who love design and quality, specializing in kitchens designed as true living spaces. And precisely for this reason, it seemed like the perfect place to welcome our prints: the heart of the home, the space where you cook, gather, share, and talk. A space that deserves objects that tell a story.

Bringing CAPita to a timeless brand's store is a great satisfaction for us: it means seeing the project integrate into an environment that enhances its materials, aesthetics, and vision.

The previous weeks were a whirlwind of activity: preparing the prints, folding the boxes, bagging the hooks, going to the copy shop, buying the bags, and stamping all the materials one by one.
And then, the night before the big day, as we loaded the car and took everything to the location, we had the clear feeling that every piece of the project was falling into place.

The next morning, the most delicate phase began: deciding how to display each print, finding the right visual balance, making the whole setup appealing and cohesive.
And, even as we were arranging the window displays, something happened that we had never seen before: people stopped to look. They weren't numbers on a website or invisible views… they were real faces, curious gazes, passersby slowing down to observe our work.

A simple moment, but one that meant a lot to us.

And the most incredible part came right after: some prints have already found a home.
A result that gave us a huge boost and confirmation that we are on the right track.

Every purchase, every word, and every curious glance spurs us to continue, to grow, and to create even more.

We can't wait to tell you about the next adventure!